- road safety being notice/ luminous at night
- supporting government scheme (2010 pick up drop off bikes)
- promoting cycling in London
- better cycle routes, bike network infrastructure
- health - pollution, congestion, alternative transport
- eco friendly form of transport
- awareness and eco/ sustainable sourced materials
- having fun!!!!
General:
- group name
- product name
- keep designs within ourselves (don't want to risk being copied/ ripped off)
Events:
- polo event outside Tate (build up event somewhere more than one?) (Max Knight)
- Peckham Space
- South Central
- stampede
- Treasure Hunt
- (betting)
Design
- keep your eye open for packaging designs and collect
- bell animal sound effects
- endanger animals
- luminous safety in the dark (luminous zebras)
- visiting production factories
- bike lights being attached
- road legal?
- test response from people
Material:
- get samples now!
- surplus material contact companies now!
- Materials Library at St Martins
- luminous
- workman's jacket material
- Junior Phipps - rip stock fabrics
- biodegradable
Process/ Production:
- die-cutting (man in oval that Ella and Chloe went and met)
- laser cutting
Funding and Selling:
- materials for free? small fee?
- possibility of charity but probably not
- Sold in bikes shops
-
Advertising:
- tv georgette on the paul ogrady, morning chat shows,evening shows, news,
- advertisements video (comical)
- Boris vs Cameron on a bike!
- illustration / graphics brief
- one tone colour cheap cheap
- cradle cradle book waterproof paper
- Boris on our bike/ David Cameron
- email/ phone call ask for specific person/who is the best person to talk to decision maker - advertising, otherwise emails get passed around
- flyers/website.... contain information
- flyers attached to bike
- luggage tags, animal tags, loop pull (cable tie),
- recycled eco friendly, waterproof
- bike shops
- TFL underground/ bus stops/on tube posters
- gorilla hanging advertising on tube
- over ground trains
- our own stampede advertising
- advertising products -( Fat Face advertising production graphics (Ella))
People to contact:
- Peckham TV, Radio
- V&A
- London Transport Museum
- Poster in Underground
- TFL
- Boris Johnsons what events are they doing to advertise? when?
( cycle hire scheme in London May 2010 will be able to pick up and drop off bikes at 400 locations around London released initially)
- newspapers
- magazines
- London bike tours
- blogs
- cycling groups, like the
- Southwark Council
- Gyms
- Library
- Sports company
- Bike Companies (raleigh)....
- Biking events Playstation
- Animal Charities
- fixing bike workshop that was outside uni last year
- cycling proficiency
- fixed wheel cycling group
- cycling charities tours
Contacts we already have
- Raw Canvas
- South London Bike Shops (local independent)
- Max 3rd year
- Jack at the Sorrel Foundation
- workshop Will big cycling thing
- Otesha UK
- Brockwell Lido
- House Of Fairy Tales - Gavin Turk
After event
- possibility that it could be sold
- production easily made outside
Documentation:
- start recording visits
- record
- on the day newspaper
Jobs:
- Media Advertising press release, contact details for: tv, newspaper, museum/institutes
- Live Advertising: flyer design brief, places to take it to, attachment of flyers
- cycling groups (fixed wheel, polo groups, hire bikes, local cycle shops, blogs, )
- Research Materials and Process Samples - Chiara and Ella
- (Ella - possibility of Tate)
- Design - Chloe, Tom
